Kana iwe wakamboshandisa Uber kana Lyft, wakagara muAirbnb kana wakashandisa TaskRabbit kukubatsira nemabasa epamba, saka une imwe nzwisiso yehupfumi hwekugovana mune yako ruzivo.

Hupfumi hwekugovana hwakatanga nemasevhisi ekuunganidza vanhu, kubva kumatekisi kuenda kumahotera kuenda kubasa repamba, uye chiyero chayo chiri kukura nekukurumidza kushandura "kutenga" kana "kugovera".

Kana iwe uchida kutenga T-class mbatya pasina kubhadhara mutengo wakakwira, ndapota tsvaga Rent iyo Runway. Need kushandisa motokari, asi havadi kuita motokari kugadzirisa, kutenga nzvimbo dzokupaka uye inishuwarenzi, ipapo edza Zipcar.

Iwe wakarenda imba itsva asi hauna kuronga kugara kwenguva yakareba, kana iwe ungada kuchinja mararamiro eimba yako. Fernish, CasaOne kana Feather vanofara kukupa "sevhisi" sevhisi (fenicha yekurenda, rendi yepamwedzi).

Rent Iyo Way inoshandawo neWest Elm kupa rendi yezvinhu zvemba zverineni (fenicha ichapihwa gare gare). IKEA ichakurumidza kutanga chirongwa chekurejesa mutyairi munyika makumi matatu.

Wakamboona mafambiro aya here?

Chizvarwa chinotevera, kwete mamireniyumu chete, asi chizvarwa chinotevera Z (vanhu vakazvarwa pakati pemakore ekuma1990 na2010) chiri kunyatsofunga nezvehukama pakati pevanhu uye zvigadzirwa zvechinyakare nemasevhisi.

Zuva rega rega, vanhu vanowana zvinhu zvitsva zvinogona kuunganidzwa, kugovaniswa, kana kugovaniswa, kuderedza mari yekutanga, kuderedza kuzvipira kwemunhu, kana kuwana kugovera kwedemocracy.

Iyi haisi fashoni yechinguvana kana tsaona, asi gadziriso yakakosha kumhando yechinyakare yekugovera zvinhu kana masevhisi.

Uyu zvakare mukana unogoneka wevatengesi vefenicha, sezvo traffic yezvitoro iri kuderera. Zvichienzaniswa nehuwandu hwekutenga imba yekutandarira kana yekurara fenicha, vanorenda kana "vanyoreri" vanoshanyira chitoro kana webhusaiti kakawanda.

Usakanganwa midziyo yemumba. Fungidzira kana iwe wakarenda fenicha yemwaka mina, unogona kushandura zvakasiyana zvekushongedza zvishongedzo muchirimo, zhizha, matsutso uye chando, kana kurenda fenicha yekuvaraidza kushongedza terasi. Mikana yekushambadzira uye yekushambadzira yakawanda.

Ehe, ichi hachisi chirevo chekuti "tinopa fenicha yekurojesa sevhisi" kana "fenicha yekuraira sevhisi" pawebhusaiti.

Zviripachena, kuchine simba rakawanda rinosanganisirwa mukudzoreredza zvinhu, tisingarevi kukanganiswa kweiyo inventory, kugadzirisa kunogona kuitika, uye zvimwe zvakasiyana mutengo nematambudziko angangosangana nawo.

Zvimwe chetezvo ndezvekuvaka bhizinesi risina musono. Izvo zvakakosha kucherechedza kuti izvi zvinosanganisira mari, zviwanikwa, uye kugadzirisa echinyakare mabhizinesi emhando.

Nekudaro, e-commerce yakabvunzwa kune imwe nhanho (vanhu vanofanirwa kubata uye kunzwa), uye vobva vaita musiyano wakakosha we e-commerce, uye ikozvino yave mutengo wekupona we e-commerce.

Vazhinji "hupfumi hwakagovaniswa" vakawanawo maitiro akafanana, uye nepo vamwe vachiri kukahadzika, hupfumi hwekugovana huri kuramba huchikura. Panguva ino, chii chinotevera chinoenderana newe.


Nguva yekutumira: Chikunguru-04-2019